Social Networking with Jenn
About Jenn Mathews
Best known for my expertise in search optimization for the past 8 years as a pioneer in bringing search in-house with companies such as Classmates.com, Concur Technologies, and my latest role as Sr. Director of Marketing at Smartsheet in which I managed paid and natural search, email, banners, and social media strategies.
Also known for my work with the Search Insider Summit with Media Post both as a speaker as well as planner and promoter of the event.
www.justjenn.org/about
SEO Goddess Marketing Blog
Search Marketing
Website Optimization
Acquisitions
Analytics
Why are all of these important?
http://seomarketinggoddess.blogspot.com/ - 42k
December 2008 - If Search is God Data is King
Laurie Sullivan of Media Post quoted myself after the Silo Smashing Panel at the Search Insider Summit in Park City, UT this last December of 2008.
"Search is like God, it's everywhere and in everything you do,"
http://www.mediapost.com...
December 2008 - Quoted in "Internet Marketing in a Down Economy"
"It's hard for executives that have been around for a while, especially marketing executives, to get a handle on how it all works," Jennifer Matthews, Senior Director of Marketing at Smartsheet, told MediaPost. "That's where these low budgets come from. Marketers take their best guess and say 'Let's try it and go from there.'"
http://profitshelpers.com/Internet-Marketing-in... - 22k
February 2007 - Named a Top In-House SEO
In 2007 I was named one of the top in-house SEO's by Chris Silver Smith of Netconcepts along with Mike Banks Valentine of Fox Media Interactive, Jessica Bowman at Business.com, Dan Perry at Cars.com and many others.
http://www.naturalsearchblog.com/archives/... - 86k
June 2007 - Bringing SEO In-House
Interviewed while at Classmates.com as the SEO Manager for my accomplishments while an in-house SEO by Manoj Jasra
http://manojjasra.blogspot.com/2007/... - 65k
Quoted in Online Marketing publications
Have been asked to review several online marketing publications - view "How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money" by Bruce C. Brown - published in 2006.
http://www.amazon.com/gp/reader/... - 26k